All-day café Willa’s Provisions to open Thursday in Tampa’s North Hyde Park

Tampa natives Merrin Jenkins and Nate Seigel launch their second concept in less than a month. Cover photo provided.

Not quite a month after opening Willa’s, a French-inspired American restaurant and bar in the North Hyde Park neighborhood, Tampa natives Merrin Jenkins and Nate Seigel are set to open sister concept Willa’s Provisions on Thursday.

The all-day café will be located at the same converted warehouse but with a 310 North Rome Avenue address, occupying the front of the building. It will offer coffee, grab-and-go bites, pantry staples and Willa’s merchandise. After opening Thursday, Willa’s Provisions will initially operate on a Wednesday-to-Sunday schedule with plans to eventually be open daily.

“We wanted to create a coffee shop where when you visit — no matter the reason or the time of day — you can experience something unique and special,” says Jenkins in a news release, “whether that be enjoying a cappuccino and a freshly baked glazed cruller or learning about natural wine for the first time.”

Merrin Jenkins and Nate Seigel, co-founders of Willa’s and Willa’s provisions. Photo provided.

Jenkins and Seigel have partnered with Tampa-based King State Coffee, the roastery and microbrewery helmed by former musicians and fellow Tampa natives Nate Young and Tim McTague. The coffee program will focus on King State’s “Yuh” blend for espresso, drip and cold brew.

“We met Nate and Merrin what feels like years ago — Nate gave us a tour of an old building with a lot of character and an even bigger vision. It felt a lot like King State when we started,” says McTague. “Nate from the get-go seemed to understand quality, experience and most importantly customer service, so when they asked us to partner with them at Willa’s Provisions, it was a no-brainer.

“Provisions turned out even better than we thought it could have, and to have a mini-King State in a neighborhood that we don’t serve is awesome — especially one that’s run by a rad team that cares about our coffee as much as we do.”

Drink options will also include organic teas from House of Waris and matcha from Matchaful.

Curated retail offerings will focus on boutique-style pantry supplies, including house-made items such as dressings and pickles. The rotating selection of Willa’s-branded merchandise will include kitchen gadgets and apparel.

Illustration provided.

The 4,700-square-foot industrial building that houses Willa’s and Willa’s Provisions has stood in North Hyde Park for nearly a century. Willa’s Provisions will serve as the main event and private dining space for Willa’s, with plans to host pop-ups in the future.

“Coming to Willa’s Provisions should be a highlight of your day, where there’s always something new to taste and discover,” says Jenkins.

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